WKH X Nonlinear

Designing Investor Narratives for a Global Venture Builder

Pitch Deck Creation

Narrative Design

Visual Strategy

Fund & Venture Collateral

profile pic
profile pic

Context

Walsh Karra Holdings (WKH) is a cross-continental venture builder co-founded by entrepreneurs Greg Walsh and Phani Karra, with operations across the US, Portugal, India, and Singapore. Focused on high-growth sectors such as AI, Blockchain, Semiconductors, Agritech, HealthTech, and Infrastructure, WKH sought to establish a sophisticated and consistent communication strategy. With a growing global presence and a diversified portfolio, the challenge was to create investor narratives that could resonate across limited partners (LPs), co-investors, market stakeholders, and startup partners.

To meet this challenge, WKH partnered with Nonlinear to build a unified storytelling ecosystem - one that could scale across ventures and funds, while tailoring messaging to each audience’s context and sector maturity.

profile pic
profile pic

Objective

Nonlinear worked with WKH to build a unified storytelling ecosystem that could scale across funds and ventures while resonating with diverse investor audiences.

Corporate Overview Deck Creation

To develop a compelling flagship deck that clearly communicates WKH’s investment thesis, operating model, and value proposition to limited partners.

Corporate Overview Deck Creation

To develop a compelling flagship deck that clearly communicates WKH’s investment thesis, operating model, and value proposition to limited partners.

Design Consistency with Narrative Flexibility

To establish a cohesive visual language across all materials while allowing each venture to retain its unique voice and positioning.

Design Consistency with Narrative Flexibility

To establish a cohesive visual language across all materials while allowing each venture to retain its unique voice and positioning.

Sector-Specific Venture Narratives

To craft tailored pitch decks for individual funds and ventures, each with a distinct storyline aligned to its market, growth stage, and investor profile.

Sector-Specific Venture Narratives

To craft tailored pitch decks for individual funds and ventures, each with a distinct storyline aligned to its market, growth stage, and investor profile.

Simplified Communication of Complex Ideas

To translate intricate investment structures and technologies into clear, engaging, and investor-friendly formats that drive confidence and interest.

Simplified Communication of Complex Ideas

To translate intricate investment structures and technologies into clear, engaging, and investor-friendly formats that drive confidence and interest.

client pic

Solution

The Nonlinear Solution

Corporate Overview Deck

Nonlinear designed WKH’s flagship Corporate Deck to clearly communicate the firm’s investment thesis, fund structure, global operations, portfolio strategy, and post-investment value creation. This deck served as the foundation for LP engagement and firm positioning.

Venture & Fund Decks

Each deck featured a tailored narrative, sector-aligned insights, and design strategy

Climate Sense

Framed as the digital backbone of regenerative agriculture, blending IoT, soil intelligence, and blockchain traceability.

1

Climate Sense

Framed as the digital backbone of regenerative agriculture, blending IoT, soil intelligence, and blockchain traceability.

1

Cognitive Care

Positioned as a credible and scalable AI platform for mental health with global healthcare relevance.

2

Cognitive Care

Positioned as a credible and scalable AI platform for mental health with global healthcare relevance.

2

ServAilance

Designed around smart urban governance and civic intelligence infrastructure.

3

ServAilance

Designed around smart urban governance and civic intelligence infrastructure.

3

TokenAIze

Explained as a Web3 x AI tokenization engine for decentralized asset creation and governance.

4

TokenAIze

Explained as a Web3 x AI tokenization engine for decentralized asset creation and governance.

4

India Infra Fund

Focused on infrastructure investment aligned with India’s macroeconomic growth priorities.

5

India Infra Fund

Focused on infrastructure investment aligned with India’s macroeconomic growth priorities.

5

Portugal Fund

Structured for European LPs, highlighting sustainability, real estate, and innovation-linked opportunities.

5

Portugal Fund

Structured for European LPs, highlighting sustainability, real estate, and innovation-linked opportunities.

5

Each pitch deck was designed with a unified aesthetic, but adapted for audience-specific use cases, stage of growth, and investment narrative.

WKH

Outcome


  • Clearly articulate its vision, mission, and investment philosophy to LPs, family offices, and co-investors

  • Present a unified design language across all communications, reinforcing brand consistency

  • Translate complex ideas (e.g., blockchain traceability, mental health AI, multi-vertical fund structures) into visually engaging, investor-friendly narratives

  • Equip each venture with a strategic fundraising toolkit aligned to their growth path and sector trends

profile pic
profile pic

Why Choose Nonlinear

WKH didn’t just receive a set of decks - they received a complete storytelling ecosystem designed to scale. By blending sharp narrative design, visual clarity, and strategic alignment, Nonlinear empowered WKH to elevate investor conversations, simplify complexity, and adapt communications as the venture builder grows globally. The result: a future-ready platform for global capital raising and strategic expansion.